The Danisch brand FUB makes classic, easygoing and stylish knitwear for children and women , now exclusive online by Elected.  A minimalistic timeless design. Inspired by the subtle aesthetics and unrully weather in the North, FUB presents a strong collection of knitted timeless key pieces for women who like a well-struck balance between design, fit and sustainability. Fub only use OEKO-TEX certified , non-mulesed 100% merino wool because it's the softest, most durable and resilient wool. Shop now FUB online